IBM Connections is a market-leading business social network platform that can help employees, customers and partners communicate and collaborate safely and effectively. When Bridge Street was contracted to produce this piece, many large organizations had found that workers were using various social networks to share information and manage projects effectively. They catch was that they were doing it outside the company’s firewall.
This piece was produced to help demonstrate how the Connections social network platform could help companies improve knowledge sharing, decision-making and innovation, within a secure environment.
Paul Blumenfeld plays the role of our “blogger”. Mike Chvany wrote, directed and edited. Jake Thomas was the camera operator.